HEAVER magazines is the stylish quarterly publication which I created and headed up as Editor.

London-based property company Heaver commissioned me to create a brand new local property and lifestyle magazine to attract new clients and build on their already well-respected reputation. The aim of the game was to celebrate the best of south-west London – restaurants, celebrities, style, property – and present it in an aspirational fashion with a quality to rival national glossies.

What did we do? The whole shebang from concept and positioning to full-glory glossy magazine.

Not one to shy away from a big juicy project, I hand-picked London’s finest freelancers for the HEAVER magazine team, including designers, photographers and illustrators. I commissioned local comedian Arthur Smith to write a quarterly column, philosopher Julian Baggini to ponder life’s bizarre and mysterious quandaries and Gordon Ramsay to share recipes. I also interviewed a host of local celebrities including fashion designer Orla Keily.

My bespoke service covered creative strategy, editorial content, photography, illustration, project management, copy editing, proofing and print management…


heaver graphic welcome page


Heaver secret london


Heaver interiors hot list


Heaver blooming marvellous


Heaver thrifty gourmet

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